amBX, through the use of its peripherals, creates light, color, rumble and air flow effects designed to enhance games, music, movies, Internet and TV entertainment. Gaming content developers and publishers have already licensed the technology for use in future titles, and amBX recently launched a new, free SDK to expand the number of hardware and entertainment developers that can add the sensory technology to their products.
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This is a major milestone in the development of amBX as a ubiquitous standard for entertainment sensory experiences," commented Jo Cooke, Chief Marketing Officer, amBX. "amBX has already proved incredibly popular and successful within the PC games, music, movies and apps markets and the Tools & Middleware License agreement with SCEI will allow us to bring amazing light, rumble, sound and air movement experiences to game users."
Whole room video game experiences that go beyond just the controller rumbling in our hands? Sign us up. We can't wait to pop in Killzone 2 and watch our living room turn into a rave light show. For more info on amBX products
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